As design professionals, it’s important to dedicate some time every year to sit down and analyze the trends that are starting to impact our industry. Reviewing the aesthetic styles, content formats, and tools that have become prominent during the second half of the year can help us make solid predictions about what will trend in the upcoming year. To make that process much easier, I’ve summarized 10 of the most outstanding graphic design trends we can expect to see more of in 2018.
1. Moody Tones
The 80/90s are clearly back, and the wild popularity of series like Stranger Things is solid proof. Along with that era comes a renewed interest in colors that weren’t perceived as bright. For various reasons, the colors captured by devices back then were somewhat worn out and not as saturated. This phenomenon has inspired many designers’ preference for moody color palettes to be used with all kinds of materials: screen, paper, fabric, among many others.